The Design of Everyday Things
Revised and Expanded Edition
Good design is invisible; bad design is the user's fault you wrongly accept.
Don Norman explains why some everyday objects are a pleasure to use while others are frustrating, blaming bad design rather than clumsy users. He introduces concepts like affordances, signifiers, mapping, and feedback that shape whether people can intuitively understand how things work. The revised edition extends these ideas to digital products and modern technology.
Founders building any product live or die by whether users can figure it out without a manual. This book gives the vocabulary and mental models (affordances, feedback, mental models) that underpin every good onboarding flow and interface decision.
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What is The Design of Everyday Things about?
Founders building any product live or die by whether users can figure it out without a manual. This book gives the vocabulary and mental models (affordances, feedback, mental models) that underpin every good onboarding flow and interface decision.
Where can I find books founders recommend?
The eChai founder bookshelf ranks the books founders in the network recommend to each other.
