We plan to bring eChai across 100 cities in India. It starts with eChai Startup Demo Day on 26 September, all in person. 11 cities confirmed, 165 founders registered. Any city that reaches 20 interested founders is on too. See your city

‹ The Founder Bookshelf

Who cover

Who

The A Method for Hiring

Hire A players with a disciplined, repeatable method.

by Geoff Smart and Randy Street

Smart and Street argue that hiring mistakes are the costliest problem in business and offer the A Method to fix them. The process centers on writing a scorecard, sourcing candidates continuously, running structured interviews (including the in-depth Topgrading interview), and selling top candidates on the role. The method emphasizes defining outcomes clearly and checking references rigorously.

For a startup, a single bad early hire can be catastrophic, and most founders interview on gut feel. This book gives a concrete, repeatable hiring system: define the role precisely, interview structurally, and reference-check hard.

Where to get it

Questions, answered

What is Who about?

For a startup, a single bad early hire can be catastrophic, and most founders interview on gut feel. This book gives a concrete, repeatable hiring system: define the role precisely, interview structurally, and reference-check hard.

Where can I find books founders recommend?

The eChai founder bookshelf ranks the books founders in the network recommend to each other.

eChai Partner Brands