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An area

Go global, cross-border

Where to sell abroad first, and how to ship and get paid across borders.

Selling internationally: start here 7

Where to sell abroad first, and why.

I want to sell my brand internationally, where do I even begin? 4 → Should I start with a marketplace like Amazon Global, my own Shopify store, or both? 4 → Which country should I target first, US, UK, or the UAE / Middle East? 4 → What paperwork and licenses do I actually need to export from India? 4 → Do I need to register a company or entity in the destination country to sell there? 4 → All 7 questions in Selling internationally: start here →
Amazon Global & marketplaces 6

Reach US/UK/UAE buyers via marketplaces.

How do I actually start selling on Amazon in the US, UK or UAE from India? 4 → Amazon FBA vs self-ship (MFN) for global selling, which should I pick first? 3 → What does Amazon's Propel accelerator actually give me, and is it worth applying? 3 → Which Amazon marketplace should I list on first, US, UK, UAE or somewhere else? 4 → How do reviews, pricing and returns even work when I have no local address or team abroad? 3 → All 6 questions in Amazon Global & marketplaces →
International D2C (Shopify Markets) 6

Sell your own store to the world.

Should I run separate Shopify stores per country, or use Shopify Markets on one store? 3 → How do I show local currency, language and payment methods without building N different websites? 3 → What's Shopify Markets Pro / Managed Markets, and do I actually need it as a smaller brand? 3 → How did an Indian brand like Tilfi Banaras sell direct to 30+ countries from its own store? 3 → How do I handle duties and taxes at checkout so international customers don't get a surprise bill? 3 → All 6 questions in International D2C (Shopify Markets) →
Export docs, IEC & compliance 6

IEC, HS codes, and staying legal to export.

What's the very first paperwork I need before I ship one export order out of India? 4 → What is an HS code and how do I find the right one for my product? 4 → What's the difference between RoDTEP and duty drawback, and do I need to apply for both? 3 → What do DDP and DDU/DAP mean, and which should I choose at checkout? 3 → Do I need an LUT to avoid paying IGST upfront on export orders? 3 → All 6 questions in Export docs, IEC & compliance →
International shipping & fulfillment 6

Get products across borders profitably.

Should I self-ship each order internationally, use a courier aggregator like Shiprocket X, or hold stock abroad via FBA? 3 → What's a freight forwarder and when do I actually need one instead of a courier? 3 → DDP or DDU, who should pay the customs duty, my brand or my customer? 3 → How do I estimate the real landed cost before I promise a delivery date and price? 3 → What's the actual shipping cost and timeline gap between India Post and modern cross-border couriers? 3 → All 6 questions in International shipping & fulfillment →
Cross-border payments & pricing 6

Get paid abroad and price for each market.

What's the cheapest, fastest way for an Indian exporter to actually receive USD/GBP payments? 2 → Payoneer vs Wise vs Razorpay/Skydo, which should I use to get paid by international customers? 2 → Do I need an FIRC/FIRA for every international payment, and why does it matter? 3 → How do I price the same product differently for the US, UK and UAE without looking inconsistent? 3 → What RBI/FEMA rules do I actually need to know as a D2C exporter accepting foreign payments? 3 → All 6 questions in Cross-border payments & pricing →
eChai Partner Brands