We plan to bring eChai across 100 cities in India. It starts with eChai Startup Demo Day on 26 September, all in person. 13 cities confirmed, 1023 founders registered. Any city that reaches 20 interested founders is on too. See your city
Scale, fund & exit

D2C investors & accelerators

Who backs consumer brands, and what they want.

Level All Beginner Intermediate
Market All India Global
Who's asking Everyone Aspiring Brand Builder Just-Launched Founder Marketplace Seller Scaling Brand Cross-Border Founder Product Person Tier-2/3 Founder

Showing 2 of 6 questions. Clear filters

What do consumer VCs actually look for before writing a check? Consumer investors underwrite brand affinity and behaviour change, not just a sales pipeline - they want gross margins healthy enough to absorb ris... Intermediate 2 resources → How do I build a shortlist of investors instead of mass-emailing everyone I can find? Start from a curated consumer/D2C investor list (Shizune's Top 50, Backrr's 50+ D2C Investors, or Ellty's list of 45 active D2C VCs), then cut it d... Intermediate 4 resources →

Related in Starting Up

Every founder hits these, so they sit in the wider founder hub.

Co-founder dynamics, equity splits and conflict
Finding a co-founder → Co-founder agreements & equity →
eChai Partner Brands The partnership →