We plan to bring eChai across 100 cities in India. It starts with eChai Startup Demo Day on 26 September, all in person. 14 cities confirmed, 1065 founders registered. Any city that reaches 20 interested founders is on too. See your city
Sell on marketplaces & offline

Going offline: retail & trade

Modern trade, GT, and your own stores.

Level All Intermediate Advanced
Market All India Global
Category All Beauty & Personal Care Food & Beverage Wellness & Nutraceuticals Home, Kitchen & Decor Category-agnostic
Who's asking Everyone Scaling Brand Omnichannel Operator

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How do I get a distributor or stockist to actually push my brand in general trade? Distributors have zero built-in motivation to prioritise a new D2C brand over the established FMCG names already generating them volume, you have t... Advanced 3 resources →
eChai Partner Brands The partnership →