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Tech stack & apps
The right apps; not forty that slow you down.
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What's the must-have app stack for a brand-new D2C store on Shopify?
Start with five jobs, not fifteen apps: reviews (Judge.me or Loox), email/SMS (Klaviyo), a support inbox (Gorgias or Zoho Desk), an Indian payment/...
Should I use Klaviyo or a WhatsApp-first tool like Interakt, AiSensy or WATI for marketing?
It's not either/or - most serious Indian D2C brands run Klaviyo for email, still the strongest cart-recovery and flow engine, alongside a WhatsApp ...
What's the best customer support / help desk tool for a D2C brand, and does it need to handle WhatsApp?
Gorgias is the category leader because it's built ecommerce-first - order edits, refunds and subscription changes happen inside the ticket instead ...