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PhonePe to rebrand Indus Appstore, expand into broader digital marketplace
Chandra R. Srikanth is executive editor for technology and startups at Moneycontrol. On a Moneycontrol report: PhonePe is renaming Indus Appstore the PhonePe Appstore and selling gift cards and vouchers from brands like Uber, Blinkit, Steam and Ikea through it.
The new PhonePe Appstore allows users to purchase digital gift cards and vouchers from brands across various categories such as shopping, online travel, gaming, health and fitness, food, and lifestyle.
Some of the brands include Steam, Uber, Blinkit, Roblox, BigBasket, Cleartrip, Ikea, and District. One can purchase gift cards and vouchers through the web and mobile app.
By @tsuvik
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