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Junead Khan is building Treasury, a personal finance app, bootstrapped and living off his savings. Instead of ads, he sponsored HackNC at UNC and handed out cards at a college gym himself.
Junead Khan
Venture-backed budgeting apps buy ads.
I went to a college gym and handed out cards myself.
Paul Graham's advice to founders is to do things that don't scale. So instead of a student discount code, I sponsored HackNC at UNC, gave everyone who got a card 6 months of Treasury free, and spent the weekend talking to students about their money.
It's slow and it doesn't scale. But I learned more from those conversations than an ad dashboard would ever tell me.
Big companies can't do this. That's exactly why I should.
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Junead Khan's post on X, curated on eChai
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