Video · 31 min

The Top 5 Sales Scripts To Handle ANY Pricing Objection

Armand Farrokh and Nick Cegelski · 30 Minutes to President's Club Free Intermediate

The Top 5 Sales Scripts To Handle ANY Pricing Objection

Word for word responses to the discount ask, including how to trade rather than give. Watch it if your instinct when a buyer pushes on price is to quietly take ten percent off.

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The question it answers

  1. Buyers always ask for a discount. How much do I give, and how do I stop it eating my ARR?

Read with it

  1. Settles the most common argument in early sales: 11,331 opportunities show win rates rise when price comes up on the first... Gong Labs Article · short read When to discuss price and budget according to data Devin Reed
  2. The pragmatic case for pricing so discounts are survivable instead of pretending you will hold the line: mark up by around 20... SaaStr Article · short read The Confounding Logic of Discounting Jason Lemkin
  3. Segments Indian pricing properly (metro enterprise, Tier 1 SME, Tier 2 and 3 SMB) with the discount each expects, and says the... upGrowth Article · long read Pricing and Packaging Strategy for GTM Success: Framework for SaaS Markets Amol Ghemud
  4. The operational side of a price change: tiered rollouts, grandfathered rates, what to communicate and when, plus data showing... Chargebee Article · long read Navigating Monetization Strategies: How to Iterate Pricing While Keeping Your Customers Happy Kim Courvoisier
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