Podcast · 90 min

These 90 Minutes Will Teach You Everything About SaaS Business | SaaSBOOMi Co-Founder

Suresh Sambandam · The Neon Show Free Beginner India

These 90 Minutes Will Teach You Everything About SaaS Business | SaaSBOOMi Co-Founder

A SaaSBoomi co-founder walking through how an Indian SaaS business is actually run, including the operating discipline and numbers, in one sitting. Rare to get this much India-specific ground covered in one place.

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It answers 4 questions

  1. I am a founder selling this myself. What GTM tools do I actually need right now?
  2. What do Indian SaaS operators say it actually takes to win US customers while building from India?
  3. How did Postman actually build product-led growth out of India, and what is copyable?
  4. Which Indian companies have actually built a global GTM machine from India, and what is copyable?

Read with it

  1. Podcast · ~60 min How Khadim Batti Built Whatfix Into a ~$900 Million Global SaaS Leader Khadim Batti
  2. Podcast · podcast episode SaaS, Chennai, Acquisition By Freshworks and Building Rocketlane with Founder, Srikrishnan Ganesan Siddhartha Ahluwalia with Srikrishnan Ganesan
  3. Freshworks' early marketing approach documented properly: what they measured, what they spent on, and the argument that below... SeedToScale by Accel Article · long read SaaS Playbook: Marketing Rachit Parekh
  4. Podcast · 90 min 2X SaaS Founder: How To Sell Global Tech Products From India | Sharath Narayana Siddhartha Ahluwalia with Sharath Keshava Narayana
  5. Has the number that makes the point: over 80 percent of Rocketlane's 600 plus enterprise customers are in the US. Also carries... Forbes India Article · Long read SaaS startup Rocketlane is going global Siddhant Konduskar
  6. Names the specific Indian habit this hub exists to fix: leaning on sales headcount and human touch instead of product... SaaSBoomi Article · 8 min read A SaaS Future with Product as the Epicentre Matthew John
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