The AI pricing and monetization playbook
The most complete framework for choosing between seat, usage, and outcome models.
Open bvp.com →AI broke flat per-seat pricing because every request has a real compute cost; most AI-native companies now run hybrid pricing: a base subscription plus usage credits, with outcome-based pricing (like Intercom's $0.99 per resolved ticket) emerging where results are measurable. Anchor your price to the value of the work replaced, not to your token costs, and protect margins with usage caps or credits. Expect to revise pricing often; the leading AI companies changed theirs multiple times a year.
A quick orientation. The real value is below: resources worth your time, from people who've actually done it.
The most complete framework for choosing between seat, usage, and outcome models.
Open bvp.com →The updated founder edition with 2026 benchmarks, ready to share with your team.
Open bvp.com →Real pricing pages of 40 AI startups decoded; pattern-match instead of guessing.
Open growthunhinged.com →The trend data: 2 in 5 software companies now run hybrid subscription-plus-credits pricing.
Open growthunhinged.com →Salesforce at $2 per conversation, Intercom at $0.99 per resolution: the new anchors in one list.
Open substack.com →Proof that nobody's pricing is final: 3.6 changes per company among the top 500.
Open substack.com →Poyar talks through the reasoning behind the data, listenable on a commute.
Open schematichq.com →The strongest case for the model most early-stage AI products should default to.
Open revenuecreator.com →An India-built billing startup on the mechanics of metering AI usage cleanly.
Open flexprice.io →Walks each pricing model with named examples and when each fits.
Open getmonetizely.com →Adds the newest category, per-outcome agent billing, with implementation detail.
Open getmonetizely.com →The margin argument for charging on results instead of marking up tokens.
Open hirefraction.com →The founder behind the famous $0.99-per-resolution model on how it actually scaled.
Listen on Spotify open.spotify.com →Sierra charges per resolution; Taylor explains the philosophy and the pitfalls.
Open cheekypint.substack.com →A reframe that changes pricing decisions: treat compute as growth investment, not just COGS.
Open saastr.com →What happens to margins if you keep SaaS pricing on AI costs, with the numbers.
Open saasmag.com →The single best ongoing feed to follow as AI pricing norms keep shifting.
Open growthunhinged.com →