A playbook
Run ads with AI
Brief creatives, read the numbers, and optimize spend with AI.
3 steps, 39 questions, laid out in the order you'll hit them
Each step is a topic with the real questions founders ask; open whichever one you're stuck on for the answer and the resources on it.
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1
Ads & Performance MarketingHow do founders use AI to generate and test ad creatives at scale? 18 → Why use AI for audience research, copy variants, and campaign analysis? 19 → What are real examples of small teams running big-league paid campaigns with AI? 18 → Which AI tools should a founder actually put in their first ad stack? 18 → How do founders create AI UGC and avatar video ads without a creator budget? 19 → All 14 questions in Ads & Performance Marketing →
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2
Data AnalysisWhy let AI analyze my data instead of learning Excel formulas or SQL? 18 → How do founders get insights from CSVs, analytics, and surveys using AI? 18 → What can AI-in-spreadsheets (Claude in Excel, Gemini in Sheets) actually do? 20 → Which AI tool should I use for data analysis: ChatGPT, Claude, Gemini, or a dedicated tool? 18 → Can AI write SQL for me and query my database in plain English? 18 → All 13 questions in Data Analysis →
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3
Content CreationWhy use AI for blogs, newsletters, and social posts, and how do I avoid sounding like AI? 20 → How do top founders build content engines with AI (repurposing one idea into ten formats)? 18 → How do I train AI to write in my voice? 20 → Which AI tools should be in my content stack, and where do I start? 18 → How do I build my personal brand on LinkedIn with AI without being cringe? 17 → All 12 questions in Content Creation →