Article

A Practical Framework for AI Disclosure in Marketing

MarTech · martech.org

A judgment-based framework instead of label-everything panic.

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The question it answers

  1. Who owns AI-generated content, and do I have to disclose that I used AI?

Read with it

  1. The primary source for every AI ownership question. copyright.gov Guide Copyright and Artificial Intelligence (US Copyright Office hub) US Copyright Office
  2. The report that settled it: prompts alone do not create ownership. copyright.gov Guide Copyright and AI, Part 2: Copyrightability (Full Report) US Copyright Office
  3. Short official summary if you will not read the PDF. copyright.gov Article US Copyright Office NewsNet on the AI Reports US Copyright Office
  4. Readable official walkthrough of what is and is not protectable. blogs.loc.gov Article Inside the Copyright Office's Report on Copyrightability Library of Congress
  5. Top law firm's practical read for businesses using AI content. skadden.com Article Copyright Office Publishes Report on AI-Generated Materials Skadden
  6. The training-data side: what feeding content into AI means legally. crowell.com Article US Copyright Office Third Report: Training AI on Copyrighted Materials Crowell & Moring
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