Guide

How to Make a Viral Launch Video

a16z speedrun · speedrun.substack.com

a16z's games team distills why seed-stage launch videos now get millions of views without agencies.

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The question it answers

  1. Why can a solo founder now do what needed an agency?

Read with it

  1. Data-backed look at the solo-founder boom, including where going alone still breaks. fortune.com Article Solo founders are using AI to do the work of entire teams Fortune
  2. A CMO-level operator maps exactly which agency functions AI absorbs first. news.bulldozer-collective.com Article The one-person marketing team (with AI) Kieran Flanagan (HubSpot)
  3. Concrete AI workflows a single marketer runs that used to need a full team. creators.spotify.com Podcast 10x Your Marketing With These AI Workflows | Kieran Flanagan Ahrefs Podcast
  4. Video The Founder who AUTOMATED Content Creation using AI | Varun Mayya Bad Decisions Podcast
  5. The written breakdown of Mayya's ChatGPT + ElevenLabs + HeyGen pipeline, step by step. sigmastory.in Article How AI Creator Varun Mayya Has Automated Video Making Using Digital Avatars SigmaStory
  6. Frames the macro shift: why leverage per person is exploding across every creative function. forbes.com Article The Billion-Dollar Company Of One Is Coming Faster Than You Think Mark Minevich, Forbes
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