Guide
Spam policies for Google web search
Google Search Central · developers.google.com
The scaled content abuse policy in full, so you know where AI-assisted publishing crosses the line.
The question it answers
Read with it
- Google's own rule: AI helps with research and structure, but mass-producing pages without value can be scaled content abuse. developers.google.com Guide Google Search's guidance on using generative AI content Google Search Central
- How AI Overviews and AI Mode pick pages to link, and what site owners can control. developers.google.com Guide AI features and your website Google Search Central
- Free: the queries you already show up for, your pages' clicks and impressions, and indexing problems. search.google.com Tool Google Search Console Google
- A free plan, the SEO plan at $139 a month ($117.33 billed yearly), and SEO plus AI search tracking from $199. semrush.com Tool Semrush pricing: SEO and AI search Semrush (Adobe)
- What the $99-a-month toolkit tracks: prompts, brand performance and mentions in AI answers; no free trial. semrush.com Guide AI Visibility Toolkit Semrush
- Ahrefs Free for your own site, Starter at $29 a month, and full plans from $129 for keyword research and backlinks. ahrefs.com Tool Ahrefs pricing Ahrefs
eChai Partner Brands
The partnership →
