Marketplaces startups in Melbourne
The horizontal and vertical marketplaces that scaled from Melbourne, the backbone of the 'Silicon Yarra' cluster.
12 companies building in Marketplaces here.
Mark Harbottle & Matt Mickiewicz
Founded 2008 in Melbourne as a spin-off of the SitePoint design community, pioneering crowdsourced graphic-design contests connecting businesses with freelance designers. Opened a San Francisco office early,...
Greg Roebuck & Wal Pisciotta
Founded 1997 to move automotive print classifieds online; IPO'd 2009. Renamed carsales.com Ltd to CAR Group in 2023 to reflect global scale. Operates carsales (AU) plus Encar (South Korea), Trader Interactiv...
Melbourne-founded global creative-assets marketplace (ThemeForest, Elements) serving millions of designers and developers with templates, stock and tools. Bootstrapped to global scale and acquired by Shutter...
Mark Harbottle & Matt Mickiewicz (CEO Blake Hutchison)
Founded 2009 in Melbourne (out of the SitePoint community) as the leading global marketplace to buy and sell online businesses, websites, apps and digital assets. Positions itself as the 'investment bank for...
Care-tech marketplace connecting Australians to NDIS, aged-care and home-care providers — improving access and matching in the disability/care sector. Venture-backed Melbourne startup targeting one of Austra...
Ruslan Kogan
Founded 2006 out of Ruslan Kogan's parents' garage selling private-label TVs; became one of Australia's largest pure-play online retailers and marketplaces. Listed on the ASX in 2016 and expanded into Kogan ...
Jason Wyatt & Sam Salter
Marketplace-as-a-service platform spun out of the founders' BikeExchange marketplace technology; launched as a standalone SaaS product in 2016–17. Lets retailers, brands and loyalty businesses build and scal...
Sean Senvirtne
Founded 2011 in Melbourne by Sean Senvirtne (South-Asian-origin founder), pivoting from a daily-deals site to a third-party online retail marketplace for SMEs. Listed on the ASX in 2020, then acquired by Woo...
Karl Sabljak, Carmel Sabljak, Steve Sabljak & Martin Howell
Founded 1995 in a Melbourne garage as realestate.com.au; renamed REA Group in 2008. Operates Australia's leading property marketplace plus international portals (India, and stakes in the US/Asia). Majority-o...
Martin Hosking, Peter Styles & Paul Vanzella
Founded 2006 in Melbourne as a three-sided print-on-demand marketplace letting independent artists sell designs on apparel and homewares. Listed on the ASX in 2016 and acquired TeePublic in 2018. Rebranded t...
Bernhard Tschirren & Michael Cameron
Founded 2010–11 in Melbourne by two former Microsoft engineers as a global multimodal transport search engine, aggregating flights, trains, buses, ferries and driving into single itineraries across 160+ coun...
Andrew Bassat, Paul Bassat & Matt Rockman
Founded 1997 by the Bassat brothers and Matt Rockman as an online version of print job classifieds; launched its site March 1998. Now Australia's dominant employment marketplace, capturing ~90% of time spent...
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