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Why we picked it Before you spend weeks learning to code, this piece shows you can test whether anyone actually wants your idea by doing the work by hand. It walks through concierge MVPs (you serve customers manually) and Wizard of Oz MVPs (a human runs the backend while the customer thinks it is software), with real examples like Zappos and Wealthfront. It is the clearest short read on proving demand before a single line of code exists.
Concierge vs. Wizard of Oz MVP
From LogRocket Blog
- A concierge MVP means delivering your service manually so you learn exactly what customers want, no product required.
- A Wizard of Oz MVP fakes the automation with a human behind the curtain, so you can measure real demand cheaply.
- Use these to answer the demand question first, then decide whether building anything (or learning to code) is worth it.
