We plan to bring eChai across 100 cities in India. The next eChai Startup Demo Day is on 29 August in Bengaluru and Pune. The next after that is on 26 September, all in person. 11 cities confirmed, 347 founders registered. Any city that reaches 20 interested founders is on too. See your city
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Mixergy

3 resources from Mixergy we point founders to, and the questions each answers.

🎧 Podcast
✓ Link checked Free Intermediate

Ben Tossell built MakerPad, one of the best-known no-code education businesses (he sold it to Zapier), so this is a first-hand account from someone who lived on the no-code side for years and then crossed over into writing code. It reframes the co-founder debate for 2026: the wall between "no-code founder" and "can ship code" is lower than it used to be, because AI coding tools let a non-engineer own real code. Useful before you assume the only two options are stay on no-code or hire out a full rewrite.

AI Made a No-Code Founder Into a Coder (Ben Tossell interview)

On Mixergy by Andrew Warner

  • Living on no-code long enough teaches you exactly what to build, which is the real asset you carry into a rewrite, since almost nothing else transfers.
  • The migration question is shifting: owning real code no longer strictly requires becoming or hiring a traditional engineer, which changes the cost side of the decision.
  • Hear how a validation-first, no-code-native founder thinks about ownership, scale, and control before committing to code.
Open mixergy.com
🎧 Podcast
✓ Link checked India Free Intermediate

Chargebee's Chennai founders made the exact mistake this question warns against: they told themselves the product needed more value before they could charge, so they delayed monetizing for over a year and starved themselves of the one signal that matters. Krish is candid that letting paying customers pull them into the problem, and finally putting a price on it, is what proved the direction. An honest first-hand Indian account of why calendars and money beat opinions.

Chargebee with Krish Subramanian (Mixergy interview)

On Mixergy by Andrew Warner with Krish Subramanian 60 min listen

  • Waiting to charge until you feel the product is good enough is an engineering instinct that costs you real validation, Chargebee lost over a year to it
  • Their direction got sharp only when a specific paying customer's pain (a UK subscription box) pulled them deeper into what to build
  • Putting a real price in front of lapsed prospects, then watching 300+ sign up in three months, was the paid proof that opinions never gave them
Open mixergy.com
🎧 Podcast
✓ Link checked Freemium Intermediate

A long, unscripted interview where Steli Efti walks through the real mechanics of his own first sales hires at Close, including what he wishes he'd known. It's less polished than a blog post and more honest about what actually went wrong.

Case Study: Hiring a salesperson

On Mixergy by Steli Efti 40 min

  • Early sales hires fail more often from an undefined process than from the person.
  • Be specific about the exact activities, calls, demos, follow-ups you expect, not just a revenue target.
  • Your own involvement doesn't stop the day you make the hire.
Open mixergy.com
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