Thread · 2 min read
Always puzzled when I get pitch emails cold from a non-founder
Sajith Pai · LinkedIn Free Intermediate India
Sajith Pai, a VC at Blume Ventures, wrote publicly about being put off when a founder outsources their own pitch email to a consultant or associate, calling it one of the highest leverage jobs a founder can do. It's a short, pointed India based data point for exactly this question: the sender's identity is itself a signal to the reader. Skim the comments too, they're a real debate among Indian founders and investors on the same point.
- A pitch or outreach email from someone other than the founder reads as a negative signal to investors.
- Founders carry the narrative better than anyone they could delegate outreach to.
- The identity of the sender is itself part of what the recipient is evaluating.
