Book · Book
Big Billion Startup: The Untold Flipkart Story
Mihir Dalal · panmacmillan.co.in Paid Beginner India
Investigative journalist Mihir Dalal's account of how Sachin and Binny Bansal built Flipkart from a Bangalore apartment into a multi-billion-dollar company, and how big money and founder conflicts weakened their control until they sold. Winner of the 2020 Gaja Capital Business Book Prize.
- Flipkart began as an online bookstore known for customer obsession: start narrow.
- Raising large rounds shapes decisions as much as customers do.
- Founder relationships and control matter as much as growth.