Video · about 10 min

How To Write Cold Email Subject Lines: Prospecting For Business Development & B2B Sales

Patrick Dang · YouTube Free Beginner

Patrick Dang trained at Oracle before teaching sales fundamentals online, and this video is a fast, concrete walkthrough of what makes a subject line get opened versus deleted. It is short enough to watch before you send your next batch of emails and will immediately improve your open rates.

  • Keep subject lines short and specific to the recipient's situation
  • Avoid anything that reads like a mass marketing blast
  • Test a few variations before assuming your message is the problem

The question it answers

  1. What tools should I use to send and track cold outreach without spamming?

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