We plan to bring eChai across 100 cities in India. It starts with eChai Startup Demo Day on 26 September, all in person. 13 cities confirmed, 684 founders registered. Any city that reaches 20 interested founders is on too. See your city
Access, sales & scenarios

Selling to enterprises (B2B)

Land your first big logo.

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Who's asking Everyone Idea-Stage Founder Builder Launcher Grower Technical Solo Founder Non-Technical Founder Domain Expert Anywhere Founder Repeat Founder

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How long is a B2B sales cycle and how do I not run out of money waiting? Enterprise cycles routinely run 3 to 9 months (longer with security and procurement), so assume every deal takes twice as long as the champion prom... Intermediate 3 resources → They want a free pilot, should I do it? Free pilots attract tire-kickers and give you no signal on real buying intent, so default to a paid pilot, even a small refundable one, to force th... Intermediate 3 resources → Should I hire a salesperson yet, or keep selling founder-led until I hit a certain revenue? Keep selling founder-led until you've closed roughly your first 10 enterprise deals yourself and can write down a repeatable playbook, because a sa... Intermediate 3 resources →
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