D2C startups in Bengaluru

Direct-to-consumer brands built on owned supply chains and community, plus the house-of-brands roll-ups scaling them.

20 companies building in D2C here.

BlissClub D2C

Minu Margeret

Founded 2020 by Minu Margeret; India's community-first women's activewear brand, known for engineered leggings and a loyal community built before the first product shipped.

Licious D2C

Abhay Hanjura & Vivek Gupta

Founded 2015; India's leading D2C fresh-meat-and-seafood brand with an owned cold chain. Became India's first D2C meat unicorn in 2021.

Ananth Narayanan

Founded 2021 by ex-Myntra CEO Ananth Narayanan; a 'house of brands' acquiring and scaling D2C businesses. One of India's fastest to unicorn status.

Wakefit D2C

Ankit Garg & Chaitanya Ramalingegowda

Founded 2016; began with D2C mattresses, grew into a full sleep-and-home brand on data-driven product design. A profitable, IPO-bound consumer story.

Drools D2C

Fa-Hertz / Anvis Hospitality (Shashank Sinha)

Pet-food (dog/cat nutrition) D2C and FMCG brand that reached unicorn status in 2025 via a large secondary/primary round. One of India's leading pet-nutrition players.

Shan Kadavil, Mathew Joseph, Jayesh Jose

Founded 2015, D2C fresh fish & meat e-commerce brand built on a 100% chemical-free, antibiotic-residue-free promise and an own supply chain. Series D funded (Amazon, Investcorp, the Iron Pillar; backed via S...

82°E D2C

Deepika Padukone, Jigar Saraiya, Mihir Vora

Founded 2021, D2C clinically-tested skincare brand co-founded by Deepika Padukone, with in-house R&D in Bengaluru. Positioned as a premium, science-led Indian self-care line.

Boldfit D2C

Pallav Bihani

Founded 2018, D2C fitness & wellness brand spanning 400+ SKUs (equipment, supplements, athleisure, yoga gear). Raised ~INR 110 Cr from Bessemer Venture Partners. Profitable, fast-growing health & fitness con...

DaMENSCH D2C

Anurag Saboo, Gaurav Pushkar

Founded 2018, D2C men's essentials/innerwear & loungewear brand (HQ Koramangala 6th Block). Competes with XYXX, Bummer; backed by A91 Partners, Whiteboard Capital. Comfort-tech-led men's wear.

GIVA D2C

Ishendra Agarwal, Nikita Prasad, Sachin Shetty

Founded 2019, D2C fine & silver jewellery brand with strong omnichannel (200+ stores) expansion. Raised ~INR 530 Cr (2025) led by Creaegis with Premji Invest, Epiq Capital. A leading D2C jewellery scale-up.

Melorra D2C

Saroja Yeramilli

Founded 2016, D2C fast-fashion fine-gold jewellery brand bringing weekly trend-led collections online. Backed by Lightbox, 8 Roads; built one of India's first digital-first gold jewellery plays.

Mokobara D2C

Navin Parwal, Sangeet Agarwal

Founded 2019, D2C premium luggage & travel-gear brand (backed/endorsed by Deepika Padukone). Raised Series A from Saama Capital, Sauce VC, Alteria; known for design-led hard-shell luggage and fast D2C growth.

NEWME D2C

Sumit Jasoria, Shivam Soni

Founded 2022, D2C-first omnichannel fast-fashion brand for Gen-Z women (18–26) across Tier 1/2/3; opened its first store in Bengaluru within 9 months and runs 18+ company-owned stores. Trend-led rapid-drop a...

Snitch D2C

Siddharth Dungarwal

Founded 2020, fast-fashion D2C menswear brand (the 'Zara of India') known for rapid drops and Shark Tank India visibility. ~INR 506 Cr FY25 revenue; raised ~INR 340 Cr Series B at a ~INR 2,500 Cr valuation; ...

Varun Sadana, Vineet Khanna, Aman Tekriwal, Abhay Hanjura

Founded 2021 (by Licious co-founders), full-stack pet-care D2C platform — food, accessories, online vet consults, pharmacy and now offline vet clinics in Bengaluru. Raised ~$30M to build India's petcare ecos...

Anish Basu Roy, Saumya Kumar, Sumit Kumar

Founded 2019, D2C 'better-for-you' snacking brand (popped potato chips with ~50% less fat) plus functional beverages. Shark Tank India alum; built distribution across modern trade and q-commerce.

Ultrahuman Healthtech

Mohit Kumar & Vatsal Singhal

Founded 2019 (Ultrahuman Healthcare Pvt Ltd, RoC Karnataka); metabolic-health and wearables company best known for the Ultrahuman Ring AIR smart ring and the M1 continuous glucose monitor. Exports globally a...

Virgio D2C

Amar Nagaram (ex-Myntra CEO)

Founded 2022 by former Myntra CEO Amar Nagaram, a sustainable, zero-inventory-waste D2C fashion brand for Gen-Z women. Raised ~$37M+ from Accel, Prosus and 30+ investors. Tech-led demand-driven fashion model.

Manish Chowdhary, Karan Chowdhary, Ashwin Sokke, Arvind Sokke

Founded 2014, D2C beauty & personal-care house (skin, hair, body) built digital-first across own site + marketplaces. ChrysCapital invested ~$50M (2021) at a ~$125M valuation. One of India's earliest large B...

Antinorm D2C

Aparna Saxena

Founded 2024. D2C beauty/personal-care brand with multifunctional, time-saving products for urban women. Raised ~₹28 Cr seed (Jan 2026) led by Fireside Ventures (V3 Ventures, Rukam Capital).

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