Launch & get your first customers
Your first 100 orders
The unglamorous moves that get you to 100.
Showing 2 of 6 questions. Clear filters
Is it worth personally delivering or calling my first customers instead of just shipping and moving on?
Yes, unreasonably so - Wakefit's founders personally delivered their first 100 mattresses from their own cars, doing on-the-spot video interviews, ...
Which single channel should I put all my energy into for the first 100 orders?
Apply the Bullseye framework literally at this stage - test 3-4 cheap channels (Instagram, WhatsApp broadcast, a local offline pop-up, referrals fr...
Related in Starting Up
Not D2C-specific, so it lives in our founder hub. Same engine, different corner.
Founder mental health, burnout and loneliness
Family, social pressure and the quit-your-job decision
eChai Partner Brands
