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Benchmarks by Redseer - Delivering Growth With Reliable Insights

Redseer Strategy Consultants · Redseer Freemium Intermediate India

Redseer is the most-cited India-focused consumer and D2C research firm - their benchmarks page is a good recurring source to check quarterly for updated category-level Indian market data.

  • India-focused benchmarking data across retail and D2C categories
  • Good recurring source to revisit for a quarterly category-research cadence
  • Some detailed reports are gated/paid, but summary benchmarks are accessible

It answers 2 questions

  1. How do I get a real sense of how big my category actually is in India before I bet my capital on it?
  2. Is competitor research a one-time thing I do before launch, or something I need to keep doing?

Read with it

  1. Lays out a clean five-signal structure (pricing, catalog, marketing, stock, content) for competitor tracking, and backs it with... Trendos Blog Article D2C Competitor Analysis: The 5-Signal Framework That Top Brands Use Trendos Blog
  2. A practical, ecommerce-specific how-to for building a competitor list and research routine from scratch, useful for a founder... LaunchMyStore Blog Article Ecommerce Competitor Analysis: How to Research and Outperform Your Rivals LaunchMyStore
  3. A citable, third-party data point for India's overall D2C market size - useful for a pitch deck or your own back-of-envelope... Statista Article India: Direct-to-Consumer (D2C) Market Size 2025 Statista
  4. Covers Redseer's widely-cited India D2C GMV projection and growth rate in a free, readable news format - a good quick citation... Business Standard Article Domestic D2C Market Likely to Reach GMV of $35 Billion by 2027: Redseer Business Standard
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