Article

How To Increase Prepaid Order Conversions In A Country That Loves COD?

Suhag Vamja · GoKwik Blog Free Intermediate India

A tactical menu of ways to nudge Indian shoppers off COD, discounts, exclusive shipping, more gateways, EMI and split payments. Concrete levers you can test this week rather than abstract advice.

  • ~62% of Indian shoppers default to COD, so conversion is a numbers game
  • Prepaid discounts and free/priority shipping are the highest-leverage nudges
  • Offering more payment options (UPI, EMI, split) reduces COD reliance
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The question it answers

  1. How do I convert COD orders to prepaid, and what is partial COD?

Read with it

  1. A practical, diagnose-then-fix playbook that insists you find your top RTO cause before throwing tools at it, the most useful... GoKwik Blog Article How to Reduce RTO in E-commerce: A Complete Guide for Indian D2C Brands GoKwik
  2. The best single explainer on partial COD, collecting a small upfront token to cover shipping and filter low-intent buyers. It's... GoKwik Blog Article Partial Cash On Delivery (Partial COD): Your Tool To Uplift Prepaid Conversions Suhag Vamja
  3. Hands-on implementation docs for the exact tactic every brand should run, sending a WhatsApp conversion link with an incentive... Razorpay Docs Article Convert COD Orders to Prepaid (Magic Checkout) Razorpay
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