Article

Is your brand being misused online? Here are the legal remedies and enforcement steps in India

The Week Free Intermediate India

Covers the legal remedies that exist beyond marketplace takedown tools, cease-and-desist, Trade Marks Act complaints, cybercrime routes, for when counterfeiting happens outside Amazon and Flipkart.

  • Explains legal options beyond platform-specific takedown tools
  • Covers cease-and-desist notices and Trade Marks Act enforcement
  • Useful for social-media and standalone-website counterfeiting cases

The question it answers

  1. My brand is being sold as fake on Instagram and WhatsApp, not just on marketplaces, what do I do?

Read with it

  1. A shortlist of paid brand-protection vendors with an India lens, useful once manual takedowns stop scaling and you're ready to... RiskProfiler Article Top 10 Online Brand Protection Companies in India in 2026 RiskProfiler
  2. AI-driven counterfeit detection across 1,500+ marketplaces and social platforms in 118 countries, the right tier of tool once... MarqVision Tool Products | Brand Protection MarqVision
eChai Partner Brands The partnership →