Podcast

The PR Breakdown with Molly McPherson

Molly McPherson · The PR Breakdown Free Intermediate

A crisis-comms specialist dissecting real, recent brand controversies week by week, good ongoing listening if reputation management becomes a recurring concern rather than a one-time fire drill.

  • Weekly breakdown of real brand and media crisis situations
  • Hosted by a specialist crisis communications strategist
  • Useful for building pattern-recognition on what escalates vs de-escalates a crisis
Open on prbreakdownpodcast.com ↗

It answers 2 questions

  1. Should I hire an ORM or crisis PR agency, or can I handle this myself as a founder?
  2. How do I monitor for a brewing crisis before it goes viral, instead of finding out after?

Read with it

  1. Written by a social-listening/CX platform, so it's unusually practical about the monitoring and detection side of crisis... Sprinklr Article Social Media Crisis Management: Complete Guide Sprinklr
  2. A practical shortlist for the moment you decide you actually need outside help, rather than another general 'here's how ORM... Nadernejad Media Article ORM for E-Commerce Brands After Viral Customer Complaints: 10 Agencies That Can Actually Help Nadernejad Media
  3. A practical comparison of social listening tools by budget tier, useful for a D2C founder deciding between an affordable option... Brand24 Article The 20 Best Social Listening Tools for 2026 Brand24
  4. Covers the marketing/communications side of a recall specifically, including how AI tools now help generate multi-channel,... Market IA Article Product Recall: The Complete Guide for Marketers in 2026 Market IA
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