AI x Marketing: The New Growth Formula for Startups — Mumbai Edition

Happened on May 17, Saturday, 2025
11:00am — 01:00pm (GMT+05:30)
DevX Andheri East
35 slots booked.
Khushboo Mulani - Founder, Slay Media Archana Manjrekar - AI & Cybersecurity Growth Ops Manager | D2C Strategist
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Agenda:

AI is no longer a side tool — it’s becoming the backbone of how modern startups market, scale, and grow.


At this eChai panel, founders and marketing leaders will share how they’re integrating AI into real-world strategy — from crafting campaigns and content to automating operations and optimizing spend.


The conversation will go behind the scenes of fast-moving startups to uncover what’s working, what’s evolving, and how AI is quietly reshaping the role of marketing itself.


Designed for startup builders navigating growth in the age of intelligent tools.

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The eChai Effect - In Their Words

“When we launched LegalWiz.in back in 2016, concept of procuring legal and compliance services through a digital commerce platform wasn't as prominent in India. eChai played a significant role in providing the early adopters, and building significant positioning in the startup fraternity. Overtime, eChai grew to be a massive network of like-minded entrepreneurs and extended that benefit to all the members in a true "co-rise" spirit. I personally love to attend eChai events, learn from subject matter experts who share relatable and actionable insights and experiences. For startup journeys, it is so important to be surrounded by people who can add relevance, perspective, and push you to do better. Most importantly a group of people where you aren't being judged about things going right or wrong, but be a motivational force that keeps you going, yet keeping you in check. eChai is that place for me!”
Shrijay Sheth - Founder at LegalWiz.in and Hire4Higher Consulting
Shrijay Sheth
Founder at LegalWiz.in and Hire4Higher Consulting
"I have evolved from role of Community Builder to Startup Consultant to Startup Ecosystem Enabler to Angel Investor and now launching a Venture Studio and eChai has been a catalyst in my overall journey as Startup Evangelist since 13 years."
Mehul Shah - Co-Founder at Counselvise & Ivy Growth
Mehul Shah
Co-Founder at Counselvise & Ivy Growth
"For me, eChai is a second home. I've been associated with it since the early days, when it was already setting a different tone for how startup communities could work. As a traditional business owner entering the new-age D2C space, eChai supported me in every direction. Over the years, it became my window to the startup world — and also gave me lifelong friends who continue to show up, for business and beyond."
Pankaj Bhimani - Founder, 58miles
Pankaj Bhimani
Founder, 58miles

eChai Partner Brands

eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.