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Instagram · checked 11 November 2026

Post original Reels people send to a friend, every week, test hooks with trial reels, and sell in DMs with a payment link until a store pays off.

Instagram ranks reels on watch time, likes per reach and sends per reach, and shows fewer that are watermarked, mostly text or reposted, so film your own vertical video. Without a website, sell through Reels and DMs with a Razorpay payment link (2% plus GST) and open a Shopify store (₹1,499 a month billed yearly) when DMs become the bottleneck. The free blue tick goes only to brands the press already writes about; everyone else buys Meta Verified.

The steps 3 answers

  1. How do I grow an Instagram account for my business, from zero and for free? D2C
  2. How do I sell on Instagram, with or without a website? D2C
  3. How do I get verified on Instagram (the blue tick)? D2C

Tools that do it for you

The readingMost used across these answers

eChai Partner Brands The partnership →