"i never dreamt of becoming a founder...
there was just a problem statement i discovered, and decided to go all in to solve it."

that’s what both Dhananjay Yadav from NeoSapien and Vikas Bardia from Shoffr said when i asked them about their journey as founders.

last sunday, we hosted an event with eChai Ventures at Founder Startup House around building consumer & d2c brands with folks who have actually done the grunt work, built from scratch, and scaled in the d2c space.

there were a lot of takeaways from the session including:
>the playbook behind building a brand
>how word of mouth actually compounds
>hiring and culture when you’re scaling
>when and how to raise funding (and whether you even should)
>the messy, uncertain parts of the founder journey...and everything in between

but if there is one thing i am taking away from the conversation, it’s this:
“STAY CURIOUS”
no matter how far ahead you get, there’s always something new to learn.

and perhaps more importantly- keep the SIMPLICITY:
the ability to stay grounded, ask questions, admit what you don’t know, keep figuring things out, iterate, and fail faster.

it was so much fun hosting you both, Vikas Bardia and Dhananjay Yadav.
thank you for being so candid, generous, and open with your experiences (and for answering all our questions:)

and a big shoutout to the eChai Ventures Jatin Chaudhary and Founder Startup House team for making this happen 🙌