How the best do it
How great operators think
The mental models, the judgment calls, and the non-obvious moves behind good go-to-market.
Showing 2 of 8 questions. Clear filters
Why do the best operators settle pricing before the product is finished?
Madhavan Ramanujam's position, from Simon-Kucher and Monetizing Innovation, is that willingness to pay is a product design input, not a launch deci...
What do Indian SaaS operators say it actually takes to win US customers while building from India?
The recurring advice is that global is a starting position, not a later phase. Manav Garg built Eka out of India when SaaS was not yet a word and h...