Article

A Guide to Sales Demos That Sell

Close · close.com Free Beginner

Close's guide to running a demo built on what the prospect said in discovery, from preparation to follow-up.

  • Tailor the demo to the pains named in discovery.
  • Show the few moments that solve their problem, not every feature.
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The question it answers

  1. How do I make a good product demo or demo video?

Read with it

  1. Explains why the deck that impresses a VC actively repels a buyer: different positioning, different proof, different ask. If... aprildunford.com Article · short read Why Your Investor Pitch Is Ruining Your Sales Pitch April Dunford
  2. Gong's analysis of recorded demos: successful ones run 30.5% longer (47 minutes against 36) and carry 21% more back-and-forth... gong.io Article Effective strategies for successful sales demos Gong
  3. Loom's own pricing page: Starter is free with 25 videos of up to 5 minutes; Business is $18 a user a month. loom.com Tool Loom pricing Loom (Atlassian)
  4. Arcade's own pricing page for interactive and video product demos: a free plan for your first product video; Pro is $49 a month... arcade.software Tool Arcade pricing Arcade
  5. Supademo's own pricing page for click-through interactive demos: free forever for 1 creator; Scale is $38 a month per creator... supademo.com Tool Supademo pricing Supademo
  6. Storylane's own plans page for interactive product demos: a free plan with 1 seat; Starter is $50 a month. storylane.io Tool Storylane plans Storylane
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