Guide

2025 Ad Creative & Creative Strategy Trends

Motion · motionapp.com

Data-backed trend report on ad families, creative diversity, and AI's role in the mix.

The question it answers

  1. How do founders use AI to generate and test ad creatives at scale?

Read with it

  1. The founder's own launch thread explains exactly how AI assembles winning ads from your clip library. x.com Thread Excited to introduce Icon, The First AI Admaker Kennan Davison
  2. Video Kennan Davison on Icon, the AI Admaker, and Raising from Founders Fund Kennan Davison (interview)
  3. ChatGPT-plus-CapCut for ads; the reference product for AI creative volume on a founder budget. icon.com Tool Icon: The Human Admaker Icon
  4. Shows where agentic ad creation is heading, from concepting to scaled A/B testing, from the investors backing it. kindredventures.com Article Creatify: AI agents for generating video ads at scale (Series A announcement) Kindred Ventures
  5. A concrete end-to-end workflow for going from product shot to a testable creative batch. adcreative.ai Guide The Ultimate Guide to Generating AI-Powered Ad Creatives at Scale AdCreative.ai
  6. The most accessible starting tool for static and banner creative generation at volume. adcreative.ai Tool AdCreative.ai AdCreative.ai
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