Article

Criteo and Zepto Partner to Drive the Next Wave of Quick Commerce in India

Criteo · criteo.com

AI retail-media targeting arrives on Indian quick commerce, a new founder channel.

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The question it answers

  1. How are Indian D2C brands and startups using AI in performance marketing?

Read with it

  1. First-party case study: Zepto doubled installs with AI-generated video ads. business.google.com Article Drive Growth with AI Video Ad Creatives (Zepto x Veo case study) Think with Google India
  2. India's top startup publication on how Google AI ads reshape startup marketing. inc42.com Article Decoding Google's AI Push for Its $3.7Bn Indian Ads Empire Inc42
  3. Independent coverage of the same deal with the APAC market context. marketech-apac.com Article Criteo, Zepto Collaborate on AI-Powered Advertising MARKETECH APAC
  4. An Indian agency running 100+ AI creative variants daily shares the numbers. digidarts.com Article How Indian Brands Can Turn 2025 Global Performance Marketing Trends into ROI Digidarts
  5. A full India-market playbook covering channels, budgets, and AI tooling. upgrowth.in Guide D2C Performance Marketing in India: The Playbook upGrowth
  6. India-specific strategy fundamentals before you add AI acceleration. brandchanakya.in Guide D2C Performance Marketing Strategy: Complete Guide Brand Chanakya
eChai Partner Brands The partnership →