Article

The Mom Test for Customer Interviews: How to Ask Questions That Get Real Answers

Koji · koji.so

Updates Mom Test practice for the AI-moderated interview era.

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The question it answers

  1. How do founders run and analyze customer interviews with AI?

Read with it

  1. Video How To Talk To Users | Startup School Y Combinator (Gustaf Alströmer)
  2. The same essential material in audio form for commute listening. open.spotify.com Podcast How to Talk to Users with Gustaf Alströmer | Startup School (podcast) Y Combinator
  3. Video [The Mom Test] AI can't run your customer interviews (but it *can* help in other ways) Rob Fitzpatrick
  4. Video Ailyze Tutorial: Turn Interview Transcripts Into Themes & Visuals Instantly Ailyze
  5. Video This AI Transcribes & Analyzes Interviews in Minutes YouTube creator (research tools)
  6. A ready question bank that keeps your AI-drafted guides non-leading. getperspective.ai Guide 60 Customer Discovery Questions (Mom Test-Approved) Perspective AI
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