Should my startup be remote, hybrid, or in-office?
The short answer
Remote works and widens your talent pool massively, 37signals has run a calm, remote-first company for two decades, but it demands strong async writing and real trust. Hybrid is often the worst of both if you're sloppy, with in-office people forming a de facto in-group. Pick a model deliberately and design for it; don't drift into a default and hope.
Go deeper, your way
2 hand-picked resources, 2 link-checked. Pick how you want to dig in.
📖 Book
✓ Link checkedPaidBeginner
Why we picked it
A punchy, contrarian classic on building a lean, sane, profitable company from the founders of Basecamp. It's the antidote to hustle-culture folklore about how startups must operate.
Why we picked it
The definitive manifesto for building a 'calm company', remote-friendly, sustainable, and free of chronic overwork, from a team that's lived it for two decades. Essential for founders designing culture and operations.