Founder & Scenarios
Failure, pivots & shutdowns
Change direction, or stop, with grace.
How do I actually run a pivot without losing the whole team's trust?
Be radically honest about why you're changing course and what you learned, a well-explained pivot builds trust, a silent scramble destroys it. Keep...
How do I shut down my startup with dignity when it's over?
Decide clearly, tell people early, and wind down cleanly, pay what you can, help your team land softly, and be honest with customers. A graceful sh...