Founder life
Failure, pivots & shutdowns
Change direction, or stop, with grace.
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When is a pivot really just quitting the current idea with extra steps?
A real pivot keeps something you already have (a customer base, a technology, a distribution channel, a hard-won insight) and points it at a better...
How do I know if I've truly validated the pivot before I bet the company on it?
Do not run the pivot on faith the way you may have run the first idea. Before you redirect the whole team, get a handful of the new target customer...
When should I stop bootstrapping and admit the business just isn't working?
Set the kill criteria while you are still clear-headed, not in the fog of month 20. Pick a specific metric and a date: if paying customers, retenti...