First Customers (GTM)

Getting your first 10 customers

Do things that don't scale to get to ten.

Level All Beginner Intermediate
Who's asking Everyone Builder Launcher Indie Hacker Technical Solo Founder Non-Technical Founder Domain Expert Tier-2/3 India Founder Repeat Founder
Isn't doing things that don't scale a waste of time, shouldn't I automate from day one? No. Automating too early is how you build a machine that efficiently delivers something nobody wants. The unscalable, unglamorous work, hand-recrui... Beginner 2 resources →