We plan to bring eChai across 100 cities in India. It starts with eChai Startup Demo Day on 26 September, all in person. 13 cities confirmed, 697 founders registered. Any city that reaches 20 interested founders is on too. See your city
Get your first customers

Getting your first 10 customers

Do things that don't scale to get to ten.

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How did real successful startups actually land their first customers? Almost universally through unscalable, personal effort: Airbnb's founders knocked on doors and re-shot listing photos themselves; Stripe hand-insta... Intermediate 20 resources → Should I try to close my first 10 customers one by one, or run a small launch to get them all at once? For your very first customers, one by one usually beats a splashy launch, because each hand-sold deal teaches you why people say yes or no, and a l... Intermediate 20 resources → I keep getting warm interest and 'this is great' but no one pays. How do I turn the first yes into money? Enthusiasm that never opens a wallet usually means the problem is real but not urgent, or you have not actually asked for the money clearly. Stop d... Intermediate 19 resources →
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