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The practical companion piece: what to actually show and say when your largest account asks where their features sit on the plan. It helps you stay transparent without handing over control of what gets built next. Handy for the recurring meetings where a whale customer pushes for commitments.
A Big Customer Wants to See Your Roadmap. Now What?
From Aha! by Brian de Haaff 6 min read
- Share direction and themes, not dated promises you will be held to.
- A customer facing roadmap is a communication tool, not a contract.
- You can acknowledge a request honestly while keeping the decision about priority.
