🛠️ Tool
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Freemium
Beginner
Why we picked it Once you are convinced you want an owned list, you need somewhere to actually put it, and Beehiiv is a straightforward place to start with a free plan so you can begin before you have any budget. It handles the unglamorous parts (signup forms, a subscribe page, sending) so you can focus on writing rather than plumbing. Treat it as one solid starting point, not the only option: Substack is simpler if you just want to write, and Kit (formerly ConvertKit) leans toward creators selling digital products.
Beehiiv
From beehiiv.com by Beehiiv
- The free Launch plan lets you start collecting emails and sending without paying, which matters when you are testing whether a newsletter is worth it.
- Built in growth tools (subscribe forms, pop ups, referral program) help you actually turn readers into subscribers.
- Pick a platform on how you plan to use it: Beehiiv for a newsletter you may grow and monetize, Substack for pure writing, Kit for selling products.