Everything from

Butterick's Practical Typography

1 resource from Butterick's Practical Typography we point founders to, and the questions each answers.

📄 Article
✓ Link checked Freemium Beginner

Why we picked it Mismatched and default fonts are one of the loudest amateur tells, and this fixes them in ten minutes. Butterick gives you point size, line spacing, line length, and font rules that instantly make text look considered. Pick one good font, follow these numbers, and your text stops fighting the reader.

Typography in ten minutes

From Butterick's Practical Typography by Matthew Butterick ~10 min read

  • Body text wants 45 to 90 characters per line
  • Line spacing around 120 to 145 percent reads best
  • Avoid default system fonts like Times New Roman and Arial
Open practicaltypography.com
eChai Partner Brands