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Why we picked it This is the clearest argument for the exact thing your short answer names: run two synchronized systems (a planning rhythm and a launch rhythm) offset from each other so the company always knows what month it is. Sacks shows how a predictable quarterly beat replaces the chaos that growth creates, without hiring a COO to babysit it. You get a concrete calendar you can copy, not a vague call to be more organized.
The Cadence: How to Operate a SaaS Startup
From David Sacks, Craft Ventures by David Sacks 20 min read
- Sync your planning cadence and your execution (launch) cadence, then offset them so each month has a clear theme.
- Predictability is the point. A repeatable rhythm lets the whole company self-coordinate.
- Chaos in a growing startup is usually a missing operating cadence, not a missing manager.