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A seed VC walks through the exact scenarios you are worried about (a star exec jumping ship, a blown quarter) and gives you the mechanic that saves the relationship: call each board member individually before the board meeting, bring an action plan, and never let them hear it from someone else. It is the clearest statement of why surprise, not the bad news itself, is what actually loses investor trust.
How to Break Bad News to Investors
From Founder Collective (HackerNoon) by Micah Rosenbloom 8 min read
- Investors expect bad news; what they cannot forgive is being blindsided, so brief each board member one-on-one before any formal meeting
- Deliver serious news (a departure, a legal threat) by phone with a plan attached, not by email or a line buried in an update
- Send updates every single month so bad weeks land inside a running story rather than as a shock
