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India
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Intermediate
Why we picked it Deciding to write in Hindi is the easy part; getting Google to actually index and rank it correctly is where founders trip up. This guide walks through the technical plumbing (hreflang tags, /hi/ subdirectory URLs, UTF-8 encoding, transliterated slugs, and language-specific sitemaps) in plain, India-specific terms. It leans WordPress-heavy, but the underlying setup applies whatever you build on.
SEO for Regional Languages in India: Hindi, Tamil and Vernacular Content Guide
From gauravtiwari.org by Gaurav Tiwari Long-form guide, about 20 minute read
- Use hreflang tags and clear language URLs (like /hi/) so Google treats your Hindi pages as translations, not duplicate content.
- Transliterated slugs and correct UTF-8 encoding matter for stable indexing, so the technical detail is not optional busywork.
- Translate metadata (titles and descriptions) too, since an English title in a Hindi search result quietly kills your click-through.