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Freemium
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Why we picked it Isenberg is practical about finding underserved, unsexy niches where people are literally asking for tools that do not exist yet, which lines up with looking where competition is thin. He shows tactics like searching communities and forums for repeated complaints, so your idea comes from observed demand not imagination. Useful for internet and software ideas you can start small.
Find winning startup ideas from AI and data
From Greg Isenberg (gregisenberg.com) by Greg Isenberg ~12 min read
- People openly ask for missing tools in niche communities, so go read them
- Boring, dense niches can pay better than broad glamorous markets
- Look for repeated real complaints, not one clever concept
