Everything from

Justin Welsh

2 resources from Justin Welsh we point founders to, and the questions each answers.

✍️ Essay
✓ Link checked Free Beginner

Why we picked it Welsh shows the exact two-step process he used to build a million-dollar pipeline from cold DMs: find people already talking about your problem, then send a short message that offers something before it asks for anything. It is a working template, not a theory of outreach, and it maps directly onto our answer's point about a tiny ask.

How to Get Replies from Your Dream Customers

From Justin Welsh by Justin Welsh 10 min read

  • Find prospects who are already discussing your problem instead of guessing who might care
  • Lead with value or a genuine compliment before you ever mention what you sell
  • Give the reader an easy, low-effort way to respond, not a big commitment
Open justinwelsh.me
✍️ Essay
✓ Link checked Free Beginner

Why we picked it This is the LinkedIn half of the question: a simple system using alerts and triggers (funding news, new hires, press mentions) to know exactly when to message someone, so the note reads as timely instead of random. Fifteen minutes a week produced real pipeline for him, and the same triggers work for spotting who to message today.

How to Find More Customers on LinkedIn

From Justin Welsh by Justin Welsh 10 min read

  • Watch for trigger events (funding, hires, press) that make a message timely
  • A well-timed generic-topic message beats a well-written badly-timed one
  • Keep the outreach cadence small and consistent rather than a one-time blast
Open justinwelsh.me
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