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Why we picked it This piece pulls direct, attributed advice from named investors, including Jason Lemkin, Michael Seibel, and other operating VCs and angels, so you're getting a spread of real inboxes' worth of pet peeves in one place. It's especially good for spotting the small habits (over-apologizing, vague asks like 'pick your brain') that read as desperate even in an otherwise well-written email.
How to Cold Email Investors: 19 Tips From VCs & Angels
From LeadLoft
- Multiple VCs independently flag apologizing for the cold email as an instant tell
- Vague requests like 'can I pick your brain' read worse than a specific, small ask
- Frame the email around why this investor matters to you, not why you need the money
